Jamaica’s Grammy award-winning, diamond-selling artist Shaggy will headline the Florida Jerk Festival, which is set to take place on Sunday, July 4th, 2021 at the South Florida Fairgrounds, located at 9067 Southern Boulevard in West Palm Beach, FL.
Other amazing performance acts that will grace the main stage during this event include soca recording artist Skinny Fabulous and reggae recording artists LUST.
“During the festival’s one-year hiatus due to the COVID-19 pandemic, we at Full-A-Vybez Entertainment took the time to revamp the overall Jerk Festival brand,” says Damian Tater, CEO of the Florida Jerk Festival.
“Now it’s 2021, “We are back,” bigger and better than ever. We are excited to bring Shaggy on board as the event headliner. His star power is exactly what our festival needs to generate the buzz of our rebranding. Adding Skinny Fabulous and LUST to the event will generate even more excitement at Festival. We know this year’s entertainment experience will be a fun-filled one.”
The organizers say that Shaggy has provided the blueprint for global dancehall success and continues to innovate at the forefront of the island sounds that top the worldwide pop charts.
To date, Shaggy has sold over 30 million albums, racking up no fewer than eight singles on the Billboard Top 100 chart. His latest hit, “Go Down Deh” – an iconic collaboration with Sean Paul and the Queen of Dancehall, Spice – is dominating reggae music charts around the globe while the correlating music video has amassed 11M YouTube views to date.
Earlier this year, the Palm Beach and Orlando Jerk Festival, two of Florida’s premier foodie events, completed an extensive rebranding effort that changed the structure of each festival, and modifying the new name to the Florida Jerk Festival.
As safety is the top priority of the festival’s organizers, CDC safety guidelines will be followed. Also, there will be over 100 sanitation stations placed throughout the event venue.